Marketing campaign boosts Duluth tourism after flood
October 7, 2012 at 7:00 pm in Duluth News Tribune
Thanks to a swift and aggressive marketing campaign, Duluth was able to turn the tide of cancellations into a river of new reservations after flooding hit the city in June. Continue Reading
DNT should have kicked in that $75,000. Stupid to put a picture of the mall Grandmas under water when that restaurant is the one all tourists know from the canal.
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Honestly, people actually buy this crap? Duluth experienced one of the warmest summers on record following the flood of 2012. Combine the warm weather with the gasoline prices, and you are going to see a boost in local tourism. If the marketing campaign actually boosted tourism 10% year over year, wouldn’t it make sense to spend an additional $75k each year!! This seems to be a case of Visit Duluth trumpeting their own horn again in an attempt to justify their oversized budget to prove their are effective. I have an idea, why doesn’t Duluth spend that money on the street improvement plan and see how much having sound infrastructure boosts tourism. And it might actually help the citizens of this area a little bit too.
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